NOTHING is an event company headquartered in Dubai, specialising in crafting experiences for renowned brands such as Coca-Cola, Formula 1, Ferrari, and more. With expertise in curating immersive environments, the company excels in delivering unforgettable events.
I've crafted a sleek logo and comprehensive brand guidelines, that reflect the company's behind-the-scenes ethos. Diverse assets for each event, from captivating digital visuals to physical marketing campaigns, ensure consistency and excellence across all touchpoints.
Branding.
In my branding efforts, I aimed to convey imagination and potential, reflected in the logo's simplicity. With a flexible colour palette, each event and client received a unique touch, while ambient lighting added charm and captivation to enhance the overall experience.
Event Video.
Abu Dhabi GP 2023 private yacht party organised by NOTHING for OJ Lifestyle: I was responsible for designing all branded elements, such as golf carts, flags, banners, team polos, menus, and more, and had the privilege to attend as a guest.